Businesses use promotional items to advertise their product, increase brand awareness, motivate their employees, and celebrate special company milestones. You probably have a few of these custom marketing products at home yourself – whether it’s a t-shirt you were gifted, a pair of sunglasses you picked up at a festival booth, or an embroidered hat from a company swag bag. The point is, even in this digital age, promotional business marketing items are still a meaningful marketing strategy. And lucky for you, creating custom marketing products is a lot easier than you might think.

If you want to enhance your marketing strategies, increase brand awareness for your next tradeshow, or just create some super-cool swag, we’ve put together an easy-to-follow guide for creating personalized business marketing items that your gift recipients will love.

Choose a Custom Product Retailer

We can’t speak for other companies, but here at Qstomize, you can choose from a wide inventory of custom marketing products you won’t find on other sites. Personalize them with your company’s name, logo, and slogan in as many unique ways as you can think of. And if the inspiration well runs dry, we have a rockstar team of talented designers, expert printers, customer support teammates, and some of the savviest marketing professionals you’ll ever meet to make sure you’re getting a product you’ll love.

You dream it, we’ll design it.

Select a Product

Our inventory is always stocked, so choosing a promotional product is simply a matter of purpose. Is this gift going to your customers or to your staff? You’ll want to give them an item they’ll actually use, and keep it interesting – otherwise, it will just end up in the trash. Some of our most popular items include custom fidget spinners, personalized beer steins, and canvas tote bags.

Personalize Your Item

Once you’ve chosen your product, it’s time to Qstomize it. We let you personalize nearly every detail of our custom marketing products, from color and size to materials and more. You’ll want to make sure you’re sticking to your company’s brand guidelines. While you can get creative with your product, a smart marketing tactic is to ensure the design of your business marketing item is recognizable as your own. Use your branded color palette, logo, and fonts if possible. Enlist your graphic design team or reach out to us to help!

Order at Scale

Now that you’ve personalized your custom marketing product, it’s time to order your promotional marketing materials at scale! Many custom printing companies offer bulk discounts or wholesale options for companies that are looking to purchase large quantities of their products. If it’s not actively advertised on your online retailer’s website, reach out to their support team to get some clarification.

Let’s Create Together

We’re no mathematicians, but we’re pretty sure that You + Qstomize = A Promotional Product Match. Want to work with us? We’d love to partner with you on your next project and create personalized merchandise that’s exactly what you have in mind.

Check out our Wholesale FAQs and contact our awesome team of biz reps to get the ball rolling. We can’t wait to hear from you!